Website editorhow-to3 min read
Edit about page settings
Update the about page so it tells the right story about your business.
About page
Edit about page settings
Update the about page so it tells the right story about your business.
Where this lives
The About page should explain who you are, why customers should trust you, and what makes the business credible.
What this page should communicate
- Business story, service style, experience, and any meaningful differentiators.
- A clear connection between your team and the products or events you serve.
- Trust signals such as years in business, service standards, or local expertise when those claims are real.
What to avoid
- Generic mission text that could describe any company.
- Outdated team references or photos.
- Claims that are not supported anywhere else on the site.
